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Welcome to my site.  I’m Campbell and I’m a Senior Reporting and Analytics, Business Intelligence (BI) and Data platform leader. 

 I have 16 years’ experience in designing, architecting, developing, supporting and evolving enterprise reporting, analytics and data platforms.  I’ve done this with great teams, spanning industries, countries, cultures,  business processes and technology stacks.



Proven team leadership roles in enabling strategic transformational change, quality and innovative outcomes from a business and technology value perspective. Excels in foundational and change roles that require significant transformation to current ways of working and processes across business units and geographies.


Bridges the gap between the potential of technologies and their practical application to realise value. Proven ability to engage, explain, advocate, implement and iterate reporting, analytics and data initiatives at executive and senior leadership level through to business process, SMEs and developers alike.


Strives to enable better decisions underpinned by data, drive out meaningful insights and ultimately bring technology and tools closer to the people they support.





Mining, Financial Services, Retail, Manufacturing, FMCG, Technology Consulting, Public Sector, Telecommunications with engagements in Australia, France, India, Hong Kong and Japan with worldwide reach.



Data: Strategy, Architecture, Governance, EDW, Engineering, Master Data, Data Quality, Security.

Leadership: Team, Project, Technology, Vendor, Consulting, Transformation, Executive engagement.

Platforms: SAP HANA, SAP BW, SQL Server, SSAS, Oracle, AWS, Azure.

Visualisation: BusinessObjects, SAP Analytics Cloud, Power BI, SSRS, Tableau, ThoughtSpot, ESRI ArcGIS.

Analytics: R/RStudio, SAP Predictive Analytics/HANA models, Matlab, Minitab, Azure Machine Learning. 


Welcome again

…to my site and let’s start the conversation!

NB: This is a personal site setup to share my ideas with you. The thoughts and views expressed by the author on this site are personal and are neither endorsed by my employer or represent official communication.

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